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IGN gets some “hands on” time with The Rise of COBRA at E3

Videogame supersite IGN got a chance to have a hands on with the upcoming G.I. Joe: The Rise of COBRA at E3, and they’ve reported mixed results.  Greg Miller writes”

“Really, that’s all there is to say about Joe. You just go through the levels mowing everything down. If you’re playing by yourself, you can switch characters at anytime while tackling the game’s three difficulties; there are going to be 20 missions with about two to five sections in each mission; and dialogue pops up in text boxes with the speaking character’s image (there are no voices for the conversations).”

Sounds like some typical licensed fare, but I still think for the Joe fan in us, there may be some things to enjoy.  Guess we’ll find out in July.  To check out the article click here.

Big thanks to JoeBattleLines for breaking the news!

Hasbro extends G.I. Joe licensing to bookstores worldwide

Along with our earlier press release on Hasbro licensing, Playthings has a report on what sorts of opportunities the toy giant has for books and other literature.

According to Michael Kelly, Senior Global Publishing Manager, “Our worldwide publishing program is an integral part of Hasbro’s strategy to create cohesive global brands. The team has created a long-term story arc for each IP which provides yet another way for fans to enjoy these amazing sagas.  The history of the brands, combined with the depth of the characters and the layer of the films lends incredibly well to creating truly exciting and immersive publishing works. We were highly selective in choosing these publishers to work alongside Hasbro to bring Transformers and G.I. Joe brands to life on book pages ranging from color/activity books to storybooks, novelty books and novels.”

To read the full article click here, or check after the break.  Thanks to Shin Densetsu of HissTank.com for the intel.

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