Many fans of G.I. Joe and Hasbro properties in general have been quietly getting excited for whatever may be to come with the upcoming Hasbro Cinematic Universe. The idea of a film “relaunch” bringing together G.I. Joe, M.A.S.K., and several other Hasbro properties just seems like an idea too good to be true and an awesome way to potentially bring in a new generation of Hasbro action figure fans.
But then you read an interview with one of the lead writers, Akiva Goldsman and suddenly you’re not so sure.
Over on the Wall Street Journal (of course the full interview is hidden behind a paywall) apparently Goldsman has revealed some early ideas for this Hasbro Cinematic Universe. Now, these are just ideas, so perhaps we shouldn’t get too worked up, but hey, we’re toy collectors, like Bruce Banner said, I’m pretty sure we’re always worked up.
Thankfully AgentsofMASK.com pulled over some of the key quotes from WSJ…well, thankfully, because at least we can read them. Not to thankfully, because honestly, if this is the direction things are going in, I’d probably rather they just didn’t. Here’s the quote in question:
Among the ideas they came up with were a “G.I. Joe” film set in World War II and a new version of M.A.S.K., the 1980s-era secret-agent series, that doesn’t feature the adult superspies seen in the cartoons but rather a multicultural group of youths in Detroit who come upon “magic technology” similar to what fans may remember. “That’s a story relevant for today, but if you remember the cartoon or the toy, we trigger your memory and you take a look,” Mr. Goldsman said
So, wait. First you’re going to take the G.I. Joe universe and drop it back 40 years, effectively removing every important character, or making them irrelevant by sending them back to World War II. Then, instead of a highly trained technology task force, M.A.S.K. is going to be a group of kids who stumble on magic technology?
Sorta like the Power Rangers? Is that what we’re working with here? Is that what these ace writers are bringing to the table for the Hasbro Cinematic Universe?
I know… this is one interview, effectively years before an actual movie is getting made, there’s absolutely no reason to get worked up. A hundred things are thrown at the drawing board throughout the process and not all of them stick. I truly hope neither of these two ideas stick.
I mean, one would think that Hasbro is bringing their brands together to try and create a more cohesive universe that looks and feels familiar. Neither of these two concepts feels the least bit familiar, and let’s all hope these were early ideas that were quickly discarded.